What should golf courses in Thailand consider when adapting to a more tech-savvy clientele?

It's important to recognize that many golfers now expect seamless online booking systems.

Having a user-friendly website integrated with AI Assistants can streamline this process. • Courses can also utilize AI to provide personalized recommendations based on a golfer's skill level or preferences, enhancing their overall experience. • Additionally, incorporating technology in the clubhouse, like digital scoreboards or interactive displays, can engage visitors and create a modern golfing atmosphere.